Turning Magic into Money: What Is and is Not Working in New Media Business Models

16 October 2007

New media technologies have created magical new ways to distribute content and engage consumers. But media and technology companies have struggled to find ways to convert that wizardry into viable revenue-generating business models. In this engaging and practical session, industry experts will evaluate past effectiveness and predict future opportunities for new media business models governing:

Revenue streams for content distribution and user experiences
Granting and dividing media platform rights
Territorial and geographic limitations
Brand management

This panel was moderated by James Nguyen, Partner, Foley & Lardner LLP. Panelist included: Steve Bradbury, VP Content Strategy & Business Affairs, GoTV Networks, Inc.; Dean Marks, SVP IP, Corporate Business Development & Strategy, Warner Bros. Entertainment Inc.; Kate Purmal, SVP & General Mgr, Digital Content, SanDisk Corporation; and Peter Winkler, SVP and Chief Marketing Officer, Teletrax.

Related Insights

View All Posts

31 December 2024 Foley Viewpoints

SEC Enforcement Action Against Church & Dwight Director: Lessons for Outside Directors

The SEC’s settlement with James R. Craigie, former CEO, chairman, and director of Church & Dwight Co. Inc., for violating proxy disclosure rules by standing for election as an independent director without disclosing his close personal friendship with a senior Church & Dwight executive has caused consternation in the legal community regarding when a friendship jeopardizes director independence under stock exchange rules.

31 December 2024 Manufacturing Industry Advisor

The State of the Law of Requirements Contracts

Amid increasing pressure on supply chains across the globe, multiple recent court opinions have disrupted the law of requirements contracts.

30 December 2024 Foley Viewpoints

Controlling Entities to Dealer Contracts Subject to Puerto Rico’s Law 75 May Be Liable for Tortious Interference

Plaintiffs asserting claims for tortious interference of contracts covered by Puerto Rico’s Dealer’s Contracts Act, commonly known as Law 75, may automatically satisfy one element of such a claim. Law 75 regulates relationships between distributors and manufacturers.