Laura Ganoza offers exceptional value to clients through her unique combination of litigation and IP experience. Her practice is centered around helping business clients navigate a wide range of intellectual property litigation matters, including trademark, copyright, and patent infringement matters. She also counsels clients on complex commercial litigation matters, including, but not limited to, cross-border disputes, trade secret, and non-compete actions.

Throughout her legal career, Laura has successfully managed a variety of jury trials and bench trials in both state and federal courts. From breach of contract claims, to intricate trade secret allegations, to complicated false advertising cases and technology-heavy patent infringement trials, Laura’s ability to convey a clear and compelling story has resulted in a winning record and success for her clients, no matter the subject matter. Laura is as comfortable and persuasive explaining a contract term as she is breaking down invention and patent claims.

In addition to enforcing and litigating her clients’ valuable IP rights, Laura manages trademark and copyright portfolios for a wide range of clients, including those in the fashion industry and other creatives. Laura helps clients obtain, maintain, and protect their intellectual property rights both domestically and internationally. She clears trademarks and copyrights, prepares, and prosecutes trademark and copyright applications, and provides strategic advice and counseling for clients with IP portfolios, both large and small.

Laura serves as the co-chair of Foley’s Fashion Apparel & Beauty industry (Foley FAB). She is a founding member of Foley’s Digital Assets, Web3, and NFTs team (DAWN), and is active in several key sectors, including Innovative Technology, Manufacturing, and Environmental, Social & Governance (ESG).

Passionate about diversity, equity and inclusion, Laura founded and chairs Foley’s Women of Color Affinity Group, which connects and fosters collaboration among a diverse group of women throughout all offices of the firm.

Fashion, Apparel & Beauty Industry Experience

Laura’s practice flourishes at the intersection of technology, innovation, and fashion law. As co-chair of Foley’s Fashion, Apparel & Beauty industry team, she serves as a trusted advisor to a variety of national and international clients across the industry. From emerging companies to established global brands, Laura has the sophisticated industry experience and market insight to help her clients navigate through legal challenges and evolving innovation while maintaining and protecting their most valuable assets.

She is a former Regional Director of the South Florida Chapter of The Fashion Group International, a global trade organization in the fashion, beauty, accessories, and interior design industries. Laura is a thought leader within the industry and has been featured in publications like Landslide, a publication of the Intellectual Property Section of the ABA, and Apparel magazine, among others. She routinely presents seminars on fashion related topics, including the annual Fashion Law – Year in Review, which takes place each year in January. She has presented at Miami Fashion Week and SwimShow, the leading trade show in swimwear industry, among a number of other fashion-industry focused events.