Bruce Keyes is a business lawyer, dividing his practice between Foley & Lardner’s Real Estate and Environmental Practices, with a focus on complicated urban development projects, project incentives, and New Market Tax Credits. He has practiced extensively in the areas of brownfields and public-private partnerships and serves as lead counsel for the Kenosha Innovation Neighborhood redevelopment of the 107-acre former Chrysler facility in “uptown” Kenosha, Wisconsin. He served as lead counsel for the development and financing of Discovery World, Ltd., the Milwaukee Public Museum’s US$240 million relocation project, and the development of Ballpark Commons stadium and entertainment district (which is the largest development in Wisconsin to be located on a closed landfill). He has led New Market Tax Credit financings for private sector companies, including UP Paper, Michels Corporation, Super Steel, and Winsert, and capably negotiated local, state, and federal financial incentives when they were needed to ensure the success of a project.